Meet the Experts Behind BetterWho
CEO & Co-founder of BetterWho, creator of the Build SMART System, and pioneer of the direct-hire RTM business for property management, coining the term “Remote Team Member.”
CMO of BetterWho, serial entrepreneur specializing in Real Estate and Property Management, focused on implementing systems and funnels to convert leads to closed sales.
General Manager with extensive property management experience, excited about labor market trends and known for her love of travel and animals.
Consulting Manager, enjoys building client relationships, with a background in marketing and design, loves mountain biking, painting, and walking her dog.
Eli is an experienced Account Manager recognized for her recruiting expertise and operational insight. Eli is passionate about building strong relationships and delivering meaningful results with care and precision. Outside of work, she enjoys traveling, learning about new cultures, trying local food, and spending time with her family.
Alicia has 8+ years of recruitment experience, and is committed problem solver with a high level of integrity in supporting recruitment processes.
With more than eight years of experience in recruitment, Liss specializes in full-cycle talent acquisition with a focus on building meaningful connections and long-term placements. As a senior member of the recruitment team, she is valued for her thoughtful leadership, reliability, and dedication to improving both candidate and client experiences.
Creative content creator with an MBA and 4+ years of experience shaping digital marketing for US-based real estate and property management companies. Shumaila brings a passion for learning, a love for storytelling, and a mission to make a positive impact through her work.
Marketing graduate with a passion for creativity and strategies that connect brands with people. Valeria enjoys her free time, the company of her cats, who always bring joy to home. Always seeking new experiences, Valeria believes every adventure is an opportunity to learn and grow.
Diego, is a proud Nicaraguan, father, and dedicated professional with a love for sports and music. When her's not spending time with the family, you can find him playing guitar or staying active. Diego takes pride in bringing a results-driven approach to my work, fostering collaboration, and finding innovative solutions to challenges. Family and passion fuel everything.
Jessica has professionally managed investment portfolios across the US for more than 20 years. She specializes in helping businesses and management companies grow and scale.Through her brand #200livingrooms, Jessica inspires and motivates BDM's and sales professionals to elevate their performance, sharing this challenge nationwide as a speaker and consultant. She also hosts a monthly mastermind group virtually about setting attainable goals and implementing daily habits to achieve them. Her self-described secret to success is “consistent persistence".
With over nine years of experience in recruitment, Zayra has built a reputation as a reliable and dedicated team member. In addition to managing talent acquisition, she has played a key role in training and mentoring colleagues, contributing to the establishment of efficient recruitment processes that enhance team performance. Her ability to foster a positive, collaborative environment has made her an invaluable asset to the team. In her free time, Zayra enjoys spending time with her family and camping.
Consulting Assistant at BetterWho, turning complex challenges into clear, actionable solutions. With experience in Big Four consulting, she helps clients tackle audits, risk, and stakeholder communication. Outside work, you'll find her at the gym, playing chess, enjoying great food, or hanging out with her dog. Always curious, always learning!
Lilian supports the team by making sure systems, teams, and clients all stay connected and supported. From streamlining processes to solving everyday challenges, she brings a calm, practical approach to getting things done right. After the day's work, you’ll likely find her playing music, diving into a good book, or watching a soccer match.
Jessica leads the storytelling, messaging, and voice strategy that gives BetterWho its tone, clarity, and spark. Once a teacher, always a storyteller, with a strategist's brain and Sagittarius energy, she helps BetterWho say what it means and sound like it means it. She leads the brand voice, messaging, and storytelling to ensure every word reflects who we are and why it matters.
Mateo brings over six years of experience in account management, property management, and commercial leadership across B2B and B2C markets. He excels at strengthening relationships and creating seamless communication between clients and teams. With a strong focus on organization, empathy, and problem-solving, Mateo is passionate about service excellence and helping clients and teams achieve success through collaboration and efficiency.
With over 10 years of experience in operations, customer success, and international project management, she’s passionate about creating seamless experiences and strong partnerships. She’s supported global teams across B2B and B2C industries, always bringing a positive, can-do attitude to every project. When she’s not managing clients and teams, she loves traveling, trying new food, and spending quality time with her Chow Chow.
Denisse blends analytical precision with a genuine curiosity for people. She approaches recruitment as both a science and a craft,translating data into insight, and insight into action. Known for her structured yet adaptable mindset, she designs workflows that are efficient without losing their human touch. Her focus on measurable improvement, clear communication, and long-term alignment reflects a belief that great hiring is about more than filling roles, it’s about connecting potential with purpose.
A dedicated customer service and sales professional with over ten years of experience supporting clients and driving business growth through trusted relationships. She genuinely enjoys working with people, building rapport, and earning long-term loyalty with both customers and team members. Known for her ability to connect individuals and businesses, she takes pride in understanding needs and delivering thoughtful, effective solutions. Helping others comes naturally to her and has been a consistent foundation of her success. With a strong ability to qualify and manage sales leads, Arielle brings a balanced approach that blends professionalism, empathy, and results-driven performance. Her focus on measurable improvement, clear communication, and long-term alignment reflects a belief that great hiring is about more than filling roles, it’s about connecting potential with purpose.
