FREE WEBINAR

The Website System That Turns Owner Traffic Into Contracts — Even in the AI Search Era

Your next owner lead is already searching — but will they find you?
Learn how top property management companies attract, build trust, and convert in the new AI-driven search world.

AI is changing search. Don’t let it bury your business.

AI is changing how property owners find and choose management companies — and most websites aren’t keeping up. In this session, BetterWho and Fourandhalf join forces to show you exactly how to build a property management website and supporting systems that attract owners, earn trust, and convert traffic into contracts.

This webinar is for you if:

  • You’re tired of “just getting clicks” — you want real owner leads.
  • You know your website needs work, but you don’t know where to start.
  • You’re scaling and need marketing + systems that can handle it.
  • You want practical, proven advice from experts who get your world.

What You’ll Learn

How to connect modern attraction marketing with the right messaging, proof, and team capacity to turn visibility into actual growth — not just more clicks.

How AI Sees Your Site

Understand what makes your business show up (or disappear) in AI search.

Messaging That Wins Owners Over

Speak directly to the clients you actually want.

Proof That Builds Trust Fast

Turn reviews and visuals into conversion tools.

Calls-to-Action That Convert

Move visitors from browsers to booked calls.

A Simple Growth System

Align marketing, team, and follow-up to sustain your growth.

Jay Berube

PM & RE Consultant for Business Systems, Strategy & Growth | Built multiple 7 figure businesses | 0-350 doors in 2 years | Sold over 1400 homes

Marie Liamzon Tepman

Marketing Director at Fourandhalf | Co-Host of The Property Management Show Podcast | 10+ Years in SEO, Content Strategy & Digital Marketing

Meet Your Hosts

Two experts. One mission: helping you turn attention into real growth.

What to Expect

The 4 Stages of Growth

 Attract → Discover → Evaluate → Convert

The Website Elements That Actually Matter

How AI Search Is Changing the Game

Before/After Examples

Action Plan for Your Next Step

Walk away with a system — not just ideas.

We’ll break it all down so you can leave knowing exactly how to update your site, your follow-up, and your marketing message to attract the right owners — and the next step to make it happen.

📆 Date: October 29, 2025
🕓 Time: 1:00 PM EST
💻 Location: Live on Zoom

✅ Free registration — no strings attached
✅ Live strategies you can apply the same day
✅ Replay available if you can’t attend live