Speakers for Your Next Chapter Meeting
Four BetterWho speakers who work inside property management companies every week. Pick the one whose topic fits your members.
Team Structure and Systems
Matthew Tringali
CEO and co-founder
- General session, NARPM Broker/Owner 2026
- Voted Vendor of the Conference, PM Systems 2024
- Built and exited his own property management company
AI, Growth, and Self-Managing Teams
Jay Berube
Co-founder and CMO
- Keynotes at NARPM Southern States and the Utah State PM Summit
- Speaker at NARPM National 2025 and 2026
- Grew from 0 to 350 properties in 24 months
Lead Generation and Leadership
Jessica Foster
Executive coach
- Speaker at NARPM National, Broker/Owner, and California NARPM
- Grew Blue Palm PM to 1,683 properties in under four years
- President-Elect of CALNARPM
Performance Management and Culture
Michelle Ortega
Consulting manager
- Five conference sessions since 2024
- California NARPM, NARPM Northwest, and Southern States
- Performance systems, coaching culture, and hybrid teams
Team Structure and Systems
Matthew Tringali
CEO and co-founder, BetterWho
Built and exited his own property management company. Created the Build SMART System, coined the term Remote Team Member, and built the first direct-hire RTM service for property management. Former Conference Chair of the North Carolina Property Management Conference.
Headline appearances
- 2026NARPM Broker/Owner Conference & ExpoGeneral session
- 2026PM Systems Conference
- 2026North Carolina Property Management Conference
- 2026Denver NARPM
- 2024PM Systems ConferenceVoted Vendor of the Conference
Past topics
- Your Unfair Advantage: Remote Team Members
- Success Through Systems
- C.L.E.A.R. KPIs
- Choosing the team structure that fits your business
Proposed for your chapter
Supervision, Structure & Scalable Property Management
For companies where every approval still runs through the owner: clear decision authority, a supervision cadence that scales, and where risk hides as you grow.
The Right Team Structure for Your Business
A practical look at the most common team structures in the industry, which ones create accountability and which create bottlenecks.
Topics can be adapted to your chapter's goals and audience.
Having you as a speaker added immense value to the conference. Congratulations on being voted Vendor of the Conference.
AI, Growth, and Self-Managing Teams
Jay Berube
Co-founder and CMO, BetterWho
Grew a property management company from 0 to 350 properties in 24 months, sold 1,400 homes, and has managed more than 3,000 properties. Has spoken nationally for over 15 years, including keynotes at state and regional NARPM events.
Headline appearances
- 2026NARPM National Convention, Las Vegas
- 2025NARPM National Convention
- 2025Virginia REALTORS PMX
- 2024NARPM Southern StatesKeynote
- 2023Utah State Property Management SummitKeynote
NARPM chapters: Charleston, Charlotte, Denver, Richmond
Past topics
- Supercharging your team's productivity with AI
- AI-driven marketing in property management
- Goal setting with purpose: 90-day roadmaps
- The productive property manager
Proposed for your chapter
From AI-Curious to AI-Activated: Winning the War on Profit
How to choose AI partners, hire AI-ready team members, and find a first high-impact AI win in the next 30 days.
Escape the Training Trap: Build a Self-Managing Team
A framework for training remote and in-house teams once, so the owner stops being the company's walking knowledge base.
Topics can be adapted to your chapter's goals and audience.
As the chapter president, I'd like to bring Jay back next year. This is going to be a recurring topic for us.
Lead Generation and Leadership
Jessica Foster
Executive coach, BetterWho
More than 20 years in property management. Grew Blue Palm Property Management to 1,683 properties in under four years and has sat in over 200 owners' living rooms as a business development manager. Now leads BetterWho's one-on-one and group coaching programs. President-Elect of CALNARPM.
Headline appearances
- 2027PM Systems ConferenceConfirmed speaker, January
- 2026California NARPM ConferenceThe Power of "No": Boundaries That Accelerate Growth
- 2026NARPM Broker/Owner Conference & ExpoEducation session
- 2025NARPM National ConventionOutbound lead generation and systems
- 2025NARPM Florida State Conference
Past topics
- The Power of "No": Boundaries That Accelerate Growth
- Outbound lead generation and systems
- Personal development and becoming an industry leader
Proposed for your chapter
Converse, Convert, Close: 9-Touch Communication Campaigns That Work
A follow-up sequence that turns owner leads into signed management agreements, built from the system behind Blue Palm's growth.
The Power of "No": Boundaries That Accelerate Growth
Non-negotiables, meeting triage, and scripts for declining misfit properties, so the team runs day-to-day and the owner can lead.
Topics can be adapted to your chapter's goals and audience.
Jessica's session was the most practical hour of the conference. I left with scripts I used with an owner the following week.
Performance Management and Culture
Michelle Ortega
Consulting manager, BetterWho
Six years in property management, inside PM companies and with the service providers that support them. Helps owners build self-managing teams and put operating systems, performance reviews, and leadership rhythms in place. Background in marketing and design.
Headline appearances
- 2025NARPM Northwest Regional ConferenceBuilding a Hybrid Property Management Team
- 2025California NARPM ConferenceThe Power of Effective Management: Cultivating Success
- 2025NARPM Southern StatesCoaching Culture: Empowering Every Level
- 2024PM Systems ConferenceTwo sessions: performance management and client relationships
Past topics
- From Chaos to Control: Creating a Performance Management System
- Coaching Culture: Empowering Every Level
- You Don't Need More Properties, You Need Deeper Relationships
- Building a Hybrid Property Management Team
Proposed for your chapter
From Chaos to Control: Creating a Performance Management System
How to set expectations, measure them, and run reviews your team can count on, so performance conversations stop being a surprise.
Building a Hybrid Property Management Team
How to structure roles, communication, and accountability when in-office staff and remote team members work side by side.
Topics can be adapted to your chapter's goals and audience.
I attended your class today and found it incredibly insightful. Thank you for sharing your expertise with us.
How We Can Show Up
Available Formats
In person
Chapter meetings, state and regional conferences, and in-house team events.
Virtual
Live sessions over video for chapters that meet online or need to bring in a speaker between in-person events.
Presentation
A keynote or standard session sized to your meeting, with time for Q&A.
Workshop
A talk followed by a hands-on working session where attendees build their own plan.
What Organizers and Attendees Say
I felt that was one of our better meetings ever. Lots of great stuff and you presented it in a way that was simple and understandable.
David Peschio, NARPM Richmond Chapter A couple of the people from my team listed your talk as the most impactful for them from the whole conference.
Brandon, Keyrenter Denver I highly recommend him as a speaker and also as a consultant for the property management industry.
Kristen Franzen, Director of Operations, Pioneer Property Management, on Jay at Denver NARPM
Invite a BetterWho Speaker
Tell us about your audience and meeting dates. We'll suggest the speaker and talk that fit, and send recordings so you can see them present first.
