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Free Resources for Property Management Companies

Work through one decision at a time with free guides and templates for property management company owners. Choose a resource by the question you are facing, such as which role to hire next, what your team should measure, or whether your fees still fit the work.

Choose a Resource by the Decision You Face

Each guide and template focuses on one decision, from defining a role before you hire to checking whether your fees fit the work. Start with the blog, a client story or a video, or go straight to the guide or template that matches your question.

  • Blog

    Articles from the BetterWho team for property management company owners and the people who lead their teams.

  • Downloadable Resources

    Free guides on staffing, hidden revenue in your fees, and maintenance, and templates for job roles, KPIs, and growth tracking, written for property management company owners.

  • White Papers

    Free white papers for property management owners on how to pay your team, how to hire, and whether to keep maintenance in-house.

  • Case Studies

    The stories of Casey Howe, Maria Napolitano, and Pamela Coley: what they changed with BetterWho and the results they report.

  • Educational Videos

    Recordings from BetterWho's YouTube channel on hiring, KPIs, SOPs, fees, and AI, each paired with a related resource or service.

  • AI Courses

    Self-paced courses for you and your staff: AI Simplified on putting AI to work in property management, and the Brand Voice course on training ChatGPT to write in your voice.

  • FAQs

    Answers to common questions about BetterWho's services and how working with us begins.

Downloadable Resources

Guides & Playbooks

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  • Staffing Guide

    Know who to hire next, and when. The guide maps every seat a property management company needs at each stage of growth, by the number of properties you manage, and shows which seats can be remote, which stay local and which are core leadership.

  • Hidden Revenue

    Find the work your company already does but does not charge for. The kit pairs a workbook on ten revenue streams with a calculator for your own portfolio and a session in which Matthew Tringali walks through every fee.

  • Job Roles

    Define a role and how you will measure it before you hire. The template describes 25 remote roles in a property management company, each with the key performance indicators (KPIs) that show whether the role is delivering.

  • KPI Kit

    Choose the numbers that matter, give each one an owner, and review them every week. The kit holds a list of key performance indicators (KPIs) for property managers, a framework for assigning and running them, and a workbook to track them.

  • Growth Tracker

    Grow the number of properties you manage at a steady pace. The kit tracks every lead and deal by source, with your conversion rates, gives your business development manager (BDM) a full script book, and lets them practice calls with Betty by phone.

Featured FAQs

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  1. Which BetterWho service is right for me?

    The right BetterWho service depends on the constraint. BetterTeam Consulting fits when the business depends on the owner for decisions and accountability. BetterRevenue Consulting fits when profit is not keeping up with growth. Executive Coaching fits owners who want private 1:1 guidance. The WhoCrew fits owners who want a peer room. RTM Direct fits teams that need more capacity. A free strategy call confirms the match.

  2. Does BetterWho offer a free strategy call?

    Yes. BetterWho offers a free strategy call for its consulting engagements (BetterTeam Consulting, BetterRevenue Consulting, and COMBO), its coaching programs (Executive Coaching and Growth Coaching), and RTM Direct placements and plans. Products that are purchased directly, such as Mystery Shopping, courses, the PM Company Brain - Notion Template, and candidate screening, do not include a strategy call. The strategy call identifies what is keeping the business dependent on the owner and matches the owner with the right BetterWho service.

  3. What if I don't know where to start with BetterWho?

    Start with a free strategy call. Many property management owners face several problems at once and are unsure which to fix first. BetterWho's discovery process is designed for exactly that situation: it identifies the constraint holding back the most progress, then recommends the right sequence of next steps.

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