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Pamela Coley Restructured All 3 Realty Around Clear Roles

Pamela restructured All 3 Realty with BetterTeam Consulting, Executive Coaching, and RTM Direct. She then took a ten-day vacation while the business kept running.

Pamela Coley

At a Glance

Pamela Coley and her partners run All 3 Realty in Atlanta, Georgia and Montgomery, Alabama.

  • Services

    BetterTeam Consulting, Executive Coaching, RTM Direct

  • Changed

    Clear roles and Remote Team Members

  • Before

    Fast growth, everyone doing three jobs

Pamela's Story

All 3 Realty was successful, but its growth depended on a few people doing several jobs each. Consulting, coaching, and new team members gave every role a clear owner and gave Pamela time away from the business.

  1. The Problem

    Growth at All 3 Realty kept landing on the same few people. Everyone held several roles, and nobody had time to plan ahead. Pamela had not taken a real vacation in 15 years.

    “We were very successful, but I knew that continuing at our current pace was unfair to everybody. We all needed more time, but we didn't know where to find that time.”
  2. What Changed

    Pamela found BetterWho after hearing Matthew Tringali speak, and she brought her partners into the decision. Through BetterTeam Consulting and Executive Coaching, each role at the company gained a clear owner. Remote Team Members hired through RTM Direct took on the work that had been spread across everyone.

    “I got really excited when I heard him speak and share about BetterWho programs. We had a meeting with Matthew and decided it was time to hire BetterWho and invest in our business.”
  3. The Result

    Pamela took a ten-day vacation while the business kept running. She now has time for triathlons and travel, and the company runs on defined roles rather than long days.

Clear Roles at All 3 Realty

BetterTeam Consulting helps your leaders build an Operational Framework: clear roles, decision authority, performance measures, and meeting routines. At All 3 Realty, that structure, together with Executive Coaching and new Remote Team Members, made delegation more effective.

Result the client reports
First real vacation in 15 years
Client
Pamela Coley, All 3 Realty
Explore BetterTeam Consulting 
Pamela Coley
Pamela Coley

Pamela's Advice for Other Owners

Have the right people on the bus in the right seats. Once each role is clear and defined, you're able to ensure the right people are in the most appropriate roles.

Pamela ColeyAll 3 Realty

  • Collaboration is key. Collaborating not only with the leaders of your company but also with your employees will create accountability, pride and ownership throughout the entire company.

    Pamela ColeyAll 3 Realty

  • You have to be committed to making changes and the time it takes to create change.

    Pamela ColeyAll 3 Realty

More Client Stories

All case studies 
  • Casey hired three Remote Team Members through RTM Direct. Since then, his revenue has doubled, and his portfolio has grown from about 500 to nearly 1,000 properties.

    Casey HoweHowzer Property Management

    Read the case study 
  • Maria worked with coach Jay Berube to reduce labor costs, automate routine work, and hire a Remote Team Member. Her profit increased, and she made time for trips to Italy and Puerto Rico.

    Maria NapolitanoAllegiant Property Management

    Read the case study 

What Would You Hand Over First?

Bring the work that still lands on your desk to a free strategy call. We will look at how your company runs today and recommend where to start, whether that is a hire, coaching, or a change to how your team operates.